Wednesday, August 9, 2017

Miami Riches makes alliances with Altius Triathlon Team

Recently, Miami Riches began sponsoring the Altius triathlon team, coached by the outstanding Cuban athlete, Boris Fernandez, who has been living in Miami for several years.

This idea comes after Carlos Rojas, director of Miami Riches and friend of Fernandez, began training with the team a year ago. Currently, Altius is made up of approximately 35 members competing in the Elite and Age Group categories. Although all are professionals in different areas and come from different parts of the world, they share a common passion: sports. 

With great pride, the Miami Riches logo now shows on the team’s backpacks and uniforms. This sponsorship has emerged spontaneously; with it, the brand is going for a new form of marketing to have greater exposure, in addition to supporting a group of good friends and promote a practice as healthy and rewarding as triathlon.

 Without a doubt, teamwork, continuous learning, discipline and perseverance are the keys to success in both sports and the real estate business. That is why Miami Riches will keep including initiatives like this one in their marketing plans

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